BX2082 · 詹姆斯库克大学 · 运营管理 · Semester 2 2026 · BX2082

Lecture双语精讲

Lecture双语精讲 按Week/Topic逐点讲透，包含知识点、考点、案例、随堂题

• 资料授权 28 份（可下载 0 份）
• Lecture 1 What is Advertising JN.pptxREADING 仅在线查看
• Lecture 1 All_About_IMC JN.pptxREADING 仅在线查看
• Intro_ All_About_IMC_additional ppt.pptREADING 仅在线查看
• Lecture 2 Topic 2 How to Advertise JN.pptREADING 仅在线查看
• Topic 3 Lecture BX2082 Does Advertising work.pptREADING 仅在线查看
• Extra note on Project tone & Brand characteristics (useful for Assignment 1 - Creative Draft).docREADING 仅在线查看
• Lecture 4 Topic 1 What are Promotions JN.pptREADING 仅在线查看
• Lecture 5 Topic 2 How to Promote JN.pptxREADING 仅在线查看
• Lecture 6 Topic 3 Did our Promotion work JN.pptxREADING 仅在线查看
• Please read _ Mobile Marketing A Synthesis and Prognosis Venkatesh Shankar & Sridhar Balasubramanian.pdfREADING 仅在线查看
• Please read _ Mobile Marketing A literature review on its value for consumers and retailers. Roger Strom, Martin Vendel, John Bredican.pdfREADING 仅在线查看
• Lecture 7 Topic 1 What is Mobile Marketing JN.pptxREADING 仅在线查看
• Lecture 8 Topic 2 Mobile Marketing - How To Tools JN.pptREADING 仅在线查看
• Lecture 9 Topic 3 Mobile Marketing Did It work JN.pptREADING 仅在线查看
• Workshop 1_What is Advertising JN.pptxREADING 仅在线查看
• Workshop 2 Role of Account in Advertising JN.pptREADING 仅在线查看
• What is it like to work at ad Agency.pptxREADING 仅在线查看
• Role_of_Account_in_Advertising.pptREADING 仅在线查看
• Advertising_Campaign_Guide.pptREADING 仅在线查看
• Workshop 3 BX2082 Does Advertising work JN.pptREADING 仅在线查看
• Intructor_Promotion Effectiveness Guide - 2020 edition - SELLFORTE.pdfREADING 仅在线查看
• Workshop 5 Topic 2 How to Promote JN.pptxREADING 仅在线查看
• Intructor_Promotion Effectiveness Guide - 2020 edition - SELLFORTE.pdfREADING 仅在线查看
• Workshop 6 Topic 3 Did our Promotion work JN student.pptxREADING 仅在线查看
• Workshop 7 Topic 1 What is Mobile Marketing JN.pptxREADING 仅在线查看
• Workshop 8 Topic 2 Mobile Marketing - How To Tools JN.pptxREADING 仅在线查看
• Workshop 9 Topic 3 Mobile Marketing Did It work JN.pptREADING 仅在线查看
• Mobile Advert Campaign Anteveno Blog (1).pdfREADING 仅在线查看
• 老师援助 1 项
• 课程答疑，发起工单COURSE_QA × 1 次